ETIQUETTE HEIR PRESCRIBES FRESH AIR ENTERTAINING FOR THE SUMMER TIME CRUNCH
Peggy Post and KFC® Offer Americans Tasteful Tips for Picnics

LOUISVILLE, KY - Etiquette maven Peggy Post, heir of Emily Post, blows the roof off "stuffy" entertaining by reviving an outdoor tradition -- the picnic -- as the smartest way to finish off the season. With the clock ticking on summer, Post teams up with KFC® to help families rally the troops for the season finale and pull off picnics with smarts and style. "Picnics are a great way to enjoy the outdoors, but make it easy on yourself by keeping it simple," advises Post. "Don't shy away from picnic and party planning just because you're not Martha Stewart. It's perfectly acceptable to let someone else do the cooking." Instead of slaving in the kitchen, suggests Post, pick up a freshly-prepared, family-size meal featuring a family favorite - a bucket of KFC's Original Recipe™ chicken and an assortment of side dishes- and head for the hills, the backyard or even the stadium parking lot. To make matters even simpler, follow Peggy's P.I.C.N.I.C. planning tips for surefire success:

PREPARE THOROUGHLY AND HAVE FUN!

• Know your site: Check it out ahead of time.
• Plan a simple and delicious menu.
• Plan food and activities for children.

• Be clear: Are you supplying everything or can your guests chip in and bring an item?
• Give clear basics: Time, place, directions, date and rain date.
• Specify activities: Do guests need to bring special "play equipment," perhaps for volleyball, baseball, swimming or fishing?

• Invite guests who are likely to be interesting to each other. As Emily Post said, "The right mix of people - the 'most congenial stew' - can make all the difference in the world.

• Be a space saver: Trade in your bottles and cans for vacuum bottles filled with your guest's favorite beverages.
• Remove your trash: Leave the site as clean as you found it.

• Welcome your guests: Offer them food, drink, comfort and fun.
• Be considerate of those around you: Keep radio volume down.

• No need to labor over a hot stove. Let someone else do the cooking for you. Pick-up all the ingredients you need for freshly prepared, family-size meals, such as a bucket of chicken from KFC--complete with biscuits and vegetable side dishes for your perfect party.

Peggy Post represents a new generation of Post etiquette, assuming the role of author and spokesperson from her famous grandmother-in-law, Emily Post. A monthly columnist at Good Housekeeping and a regular contributor to Parents magazine, Post is known as the arbiter of etiquette.

For more expert advice on planning the perfect picnic, party, or family reunion, visit www.kfc.com. or send a self-addressed, stamped envelope to "Picnics with Peggy Post and KFC", c/o Edelman Public Relations, 200 East Randolph, 63rd Floor, Chicago, IL 60601.

KFC Corporation, based in Louisville, Ky., is the world's most popular chicken restaurant chain specializing in Original Recipe®, Extra Crispy™ and Colonel's Crispy Strips® chicken with homestyle sides and freshly made chicken sandwiches. Since its founding by Colonel Harland Sanders in 1952, KFC has been serving customers delicious, already-prepared complete family meals at affordable prices. There are nearly 10,800 KFC outlets in 91 countries around the world serving some 8 million customers each day. KFC is a subsidiary of Tricon Global Restaurants, Inc., Louisville, Ky. (NYSE: YUM)