January -- KFC helps establish a cross-industry steering committee that will direct the National Council of Chain Restaurants (NCCR) and the Food Marketing Institute (FMI) in developing industry-wide comprehensive animal welfare guidelines
June 15 - Initial meeting with Dr. Temple Grandin to establish a KFC's animal welfare strategy
July/August - Interview & selection of Animal Welfare Advisory Council members. Council established
September 10 - Initial meeting of full Council
October 1 - Second meeting of full Council
October 1-29 - Council members review KFC processing guidelines and National Chicken Council (NCC) guidelines. One-on-one phone conversations with Council members to answer questions, clarify points
October 29 - Council members submit written comments on KFC processing guidelines and NCC guidelines
November 15 - Council input on NCC farm-level guidelines submitted for inclusion in the NCCR/FMI process
December 15 - Finalized KFC processing guidelines submitted via email to Council
December 31 - KFC processing guidelines adopted
2002
January - March - KFC meets with its suppliers to implement processing guidelines and communicate that failure to comply could result in termination
March 5 - Dr. Grandin conducts full-day training session with KFC QA auditors
May 9 - All KFC supplier facilities complete self-audits
May 13 - Unannounced audits begin - Dr. Grandin accompanies KFC auditors on many
June 26 - Full Council meets to discuss six specific items that PETA asked to have reviewed
July 17- KFC President Cheryl Bachelder sends letter to National Chicken Council asking that it negotiate in good faith with the NCCR-FMI animal welfare advisory council to develop industry-wide farm level guidelines for poultry
August 6 - Dr. Grandin and KFC audit team meet to discuss YTD results of poultry audits, make mid-course corrections, and schedule BOY audit plan
December, 2001 - All KFC suppliers have received initial audits at their processing facilities
2003
January 20 - Dr. Grandin and KFC team conduct audit of processing facility in North Carolina
February 1 - KFC and Dr. Grandin establish a balance of year audit plan
May - NCCR/FMI farm-level poultry welfare guidelines are finalized and KFC becomes first QSR company to adopt the standards.
Going Forward
May 21 - KFC team audits supplier facility in AL and reviews results with Dr. Grandin
May - July - KFC suppliers implement new farm-level guidelines
July 22-23 - Dr. Grandin and KFC team conduct comprehensive, farm-level audit of supplier in AR
October - KFC team audits supplier facility and reviews results with Dr. Grandin